What is a WordPress website builder and Benefits

What is a WordPress

WordPress is a free content management system used to build and maintain websites. Its ease of use and unique blogging features have helped it becomes the most popular blogging tool on the internet.

WordPress provides a web-based user interface for designing, publishing, and updating websites.

Note: Throughout this article, when we say WordPress, we are talking about WordPress.org, also known as self-hosted WordPress. Please do not confuse this with WordPress.com, which is a hosting service.

One of the most common misconceptions about WordPress is that it is just a blogging platform.

It is not.

While WordPress started as a blogging tool, it has evolved throughout the years into a powerful website builder and a robust content management system (CMS).

The best part about WordPress is that it’s easy to use and flexible enough to make different types of websites. That’s the main reason why WordPress has grown so much in popularity. According to a recent survey, WordPress powers 32.3% of all websites on the internet.

Due to its robust features, many of the top brands use WordPress to power their websites, including Time Magazine, Facebook, The New Yorker, Sony, Disney, Target, The New York Times, and more.

6 Benefits of using WordPress.

1. WordPress is free

WordPress is free software. It means you are free to download, install, use, and modify it to match your needs. You can use it to create any website. To learn more, see our article about why WordPress is free?.

While the WordPress software itself is free, you need a domain name and web hosting to install it.

A domain name is the address of your website on the internet. It is what your users type in their browser’s address bar to access your website (for example, beginner.com).

Web hosting is your website’s house where all your website files are stored.

I recommend using Wealthy Affiliate. It is also offering Beginner users for free to the starter.

2. WordPress is easy to customize with themes and plugins

A large portion of people using WordPress is neither web designers nor programmers. Most folks start using WordPress without any prior knowledge of designing websites.

For non-tech savvy folks, WordPress is the perfect solution because there are thousands of free website templates (themes) that you can choose. There is an ideal WordPress theme for just about every kind of website (whether it’s a blog, business site, or an online store).

WordPress themes are easy to customize because a lot of them come with their own options panel allowing you to change colors, upload logos. Change the background, create beautiful sliders, and truly customize it to your needs without writing any code at all.

You can also add custom functionality to your WordPress site by using plugins. WordPress plugins are like apps for your website that you can use to add advanced features like analytics, contact forms, membership area, and more.

Just like themes, there are thousands of free and premium plugins available for you to use. To learn more, see our article on what WordPress plugins are and how do they work.

Aside from adding extra functionality, some WordPress plugins can let you transform your website into a completely new platform. Please take a look at our expert pick of essential WordPress plugins for every website.

3. WordPress is SEO Friendly

WordPress is written using standard compliance, high-quality code, and produces semantic markup. In non-geek terms, this makes Google and other search engines love WordPress.

It is why WordPress sites tend to rank higher than others in search engines.

By design, WordPress is very SEO friendly out of the box. You can also use WordPress SEO plugins to optimize your website further. For complete step by step instructions, see our ultimate WordPress SEO guide to optimize your website correctly.

4. WordPress is Easy To Manage

WordPress comes with a built-in updates management system. It allows you to update your plugins and themes from within your WordPress admin dashboard.

WordPress also notifies you when there is a new version of WordPress available, so you can update your site by simply clicking a button.

To protect your data from any accident or hacking, you can easily use a WordPress backup plugin to automatically create backups and store them safely in a remote location.

You can also manage your WordPress site on the go with WordPress mobile apps.

5. WordPress is Safe and Secure

WordPress developed with security in mind and to be a very safe and secure platform to run a website. However, just like the real world, the internet can be an uncertain place.

There are intruders out there who want to get their hands on as many sites as they could.

In protect your WordPress site, there are a few simple things that you can do to make it even more secure. For details, see our step-by-step WordPress security guide for beginners.

6. WordPress Can Handle Different Media Types

WordPress is not just limited to writing text. It comes with a built-in media uploader to handle images, audio, and video files.

WordPress supports embed enabled websites, which means you can embed YouTube videos, Instagram photos, Tweets, and Soundcloud audio by just pasting the URL in the WordPress post editor.

What ways to use WordPress?

WordPress uses in many ways, from simple websites to eCommerce marketplaces and anything in between.

The following are just a few examples of different kinds of websites you can make with WordPress.

  • Start a Blog
  • Make a business website
  • Start an online store
  • Build a membership website
  • Sell online courses

See the list of my website using WordPress.

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As you can see, WordPress is just the right choice for significant projects.

You will, of course, need more time in the beginning to get the hang of things, and even if WordPress is free in and of itself, hosting, templates, and programming costs will most likely run you a higher bill than just going with a website builder.

But if you already know that your project sets to go beyond the scope of what a website builder can handle, I recommend a platform with all the training and hosting that comes practically infinite.

We hope this article answered your question about why you should use WordPress. The best way to truly experience the power of WordPress is by using it. Give it a try, and let us know what you think.

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